MEET THE CREW

RIKKI HACKETT

RARE IN OPERATIONS

Rikki Hackett is a distinguished media maven with a robust portfolio in startup operations, integrations, analytics, and the nuanced psychology and sociology of brand and business development. With close to two decades of experience, she has driven financial performance, strategic planning, and multi-unit operations optimization for a diverse array of companies.

As a founding partner at a leading social media e-commerce agency, Hackett orchestrated seamless workflows and initiated impactful partnerships, contributing to a 200% increase in client engagement and a 150% boost in sales within the first year. Her expertise in product manufacturing and creative content development has resulted in the successful launch of over 50 products, each generating significant market buzz and consumer interest.

Hackett's proficiency in process improvements and software integrations has streamlined operations for elite and celebrity clients, as well as publicly listed companies. She has led company-wide overhauls, leveraging her extensive knowledge and connections to execute structured brand activations that saw a 40% improvement in brand recognition and a 35% increase in customer retention rates.

“I offer my proven ability to revitalize organizations, initiate brand campaigns, and capture untapped growth opportunities because I am proficient at building and executing systems, programs, and strategies to reach measurable and sustainable objectives. From photoshoots, campaign capsules, and brand revamping to training manuals, SOP creations, and software integration – I’ve done it all!

So when a client, company, friend, or colleague reaches out, I tell them… If you can dream it – I can goal it!” – Rikki Hackett

FRANCES GONZALEZ

RARE IN CREATIVE

Frances isn't just your average creative boss – she's a visionary, a mastermind of innovation, and a true RARE thinker. With over a decade of experience in the dynamic realm of visual design and communication layout, she's not just a leader; she's a decisive force driving success.

Her journey spans across continents, working with clients both in the US and internationally, honing her expertise in brand management, project execution, and design consulting. Frances doesn't just meet client goals; she exceeds them by infusing every project with her unique blend of creativity and strategic insight.

From the sleek sophistication of aviation to the vibrant energy of real estate campaigns, Frances has left her mark on a multitude of industries. Her portfolio speaks volumes, showcasing her versatility in print, digital, and even jumbotron designs.

But Frances isn't just about business – she's about making magic happen. With a passion for creativity that knows no bounds, she's the secret ingredient that transforms brands from ordinary to extraordinary. So, if you're ready to embark on a journey of innovation and excellence, Frances is your guide to success.

"The passion in my projects stems from my underlining ambition of always wanting to go above and beyond than what is expected. With empathy and closeness with my clients through complexity, my ability to adapt to any client or company is what illustrates me as a visual creator. I will create something I am proud of while over achieving my clients expectations. I remember to take risks, be brave and have fun! That’s want innovators do, we make awesome shi*t without RRestrictions!"
- Frances G. Zecena

Meet our dynamic team of visionaries, each with a passion for pushing boundaries and crafting captivating experiences. With a blend of expertise and enthusiasm, we're dedicated to turning your ideas into extraordinary realities.


  • Creative Instigator

    With boundless creativity and an eye for detail, Ana transforms ideas into visual wonders that captivate and inspire.

  • The Integrations Expert:

    Behind the scenes, Leo ensures everything runs like a well-oiled machine, seamlessly integrating systems for optimal performance.

  • Strategic Operations Architect:

    With a knack for turning chaos into clarity, our Strategic Operations Architect orchestrates seamless logistics and project management, ensuring every initiative is executed to perfection. Cassie works closely with Rikki to align creative vision with operational excellence, bridging the gap between big ideas and flawless execution. From managing timelines to refining processes, she ensures every detail is meticulously handled, keeping Rarestricted’s magic flowing effortlessly.

  • Art & Operations Maestro:

    Mae ensures smooth operations at Rarestricted by managing administrative tasks, billing coordination, and providing executive support. Her attention to detail keeps everything running seamlessly.

  • Digital Marketing Virtuoso:

    Amr is a strategic and data-driven expert, working seamlessly with our clients to optimize every campaign at every level. With a sharp focus on strategy and analytics, Amir transforms insights into impactful results, making our digital presence truly extraordinary!